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The St. Louis County Library Foundation, Left Bank Books, and the JCC of St. Louis are pleased to host an SLCL Authors @ the J event with Billy Busch, author of “Family Reins: The Extraordinary Rise and Epic Fall of an American Dynasty.”

Friday, August 4, at 7:00 p.m. at the JCC’s Staenberg Family Center – Mirowitz Performing Arts Center, 2 Millstone Campus Drive, St. Louis, MO 63146.

The program is free and open to the public. Books will be available for purchase at the event from Left Bank Books. 

“Family Reins” shares the  story of the iconic Anheuser-Busch dynasty, written—for the first time—by a Busch heir.

As an heir to the Anheuser-Busch Company and fortune, Billy Busch was raised on the stories of how his family built one of America’s oldest and most iconic brands. Since the company was formed almost 150 years ago, the Busch family, their beer, the famous Clydesdales in their advertising, and even their style of business have become a symbol of the American dream— the belief that hard work, grit, and a positive can-do attitude make anything possible.

Growing up on the family’s ancestral estate as a prince to the King of Beers, Billy lived a life only kids could dream up—living in an amusement park, traveling by private rail car and yacht, and playing with his pet elephant, Tessie. But as he grew up, he realized that the Busch family legacy was not just wealth and privilege.

 “Family Reins” tells the story of a legendary American family, their rise to power, and their fall from grace through infighting, succession struggles, and a seemingly endless string of tragedies, scandals, and loss.

 Billy Busch is the founder of the Busch Family Brewing & Distilling Company and an heir to the Anheuser-Busch multi-billion-dollar fortune. He is the proud father of seven children and starred with his wife in the MTV reality series “The Busch Family Brewed.” A graduate of St. Louis University, he played professional polo, winning the US Open polo tournament.

Program sites are accessible. With at least two weeks' notice, accommodations will be made for persons with disabilities. Call 314-994-3300 or contact us.

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